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Fri, 12th. Mar, 2010.

India ratings: STAR Plus holds on to the top

STAR Plus clings on to topSTAR Plus remains India's leading Hindi entertainment channel, according to latest audience data for week 20, from TAM.

The channel has garnered 258 GRPs this week, which is 10 GRPs more than Week 19. Its channel share remains at 23 per cent.

Colors, which was level on points with STAR Plus last week with 248 GRPs has lost 4 GRPs and stands steady with 22 per cent. ZEE TV continues to cling on to the number three slot. Its channel share stood at 19 per cent but has a small tumble in terms of GRPs, falling from 236 in week 19 to 213 GRPs in week 20.

NDTV Imagine is the number four player with 92 GRPs, in comparison to 83 GRPs in week 19. It has grabbed a relative channel share of 8 per cent. Sony Entertainment Television Asia, with 70 GRPs is at number five, and has a channel share of 6 per cent.

STAR One is at number six position with 62 GRPs and it had a channel share of 6 per cent. SAB TV, with a channel share of 4 per cent, had 50 GRPs in Week 20, which is 4 GRPs less than in the previous week. While, Sahara One has maintained its channel share of 4 per cent and has garnered 43 GRPs.

Editor: Lakhvinder Baddhan Source: TelevisionPoint
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