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WRN, the UK-based television and radio transmission company, has concluded a deal with AirChord, the New Delhi-headquartered, multi-media streaming media company that converges mobile and web.
The deal means WRN will be making its 24/7 international news and current affairs radio channel available to Indian mobile users via AirChord and its Juice Up mobile application. Mobile subscribers will be able to access world class content from WRN's international public broadcasting clients that include China Radio International, Korea's KBS World Radio, Radio Canada International, America's NPR, Ireland's RTE and Radio Romania International.
Gary Edgerton, WRN's Managing Director, says, "India is one of the fastest growing mobile markets globally and this partnership with AirChord gives WRN a significant mobile presence across the country and offers the growing numbers of Indian mobile subscribers access to unique global content from WRN.
Anil Sharma, President of AirChord, says, "Working with WRN, a trusted international partner, allows us to offer more exciting and relevant content to AirChord's targeted subscriber base".
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